The Eastland Area Strategies Team (E.A.S.T.) is a volunteer board established to work toward the recommended goals of the Eastland Area Plan. We are business people, non-profits and neighborhood representatives working to improve the future and quality of life for the people of Charlotte East through economic development.
As Charlotte rapidly grows and changes, the city’s east side is quickly becoming an area of excitement and progress. With its location close to downtown, beautiful established neighborhoods, and international and cosmopolitan flair, Charlotte East welcomes newcomers while maintaining the loyalty of longtime residents.
Board of Directors
Billy Maddalon, Co-Chair
Unique Southern Estates Founder and Managing Owner
Therese Bohn, Co-Chair
V. P., Coventry Woods Neighborhood Association
Frank Quatrrocchi, Secretary
President, Shook Kelly
President, Shamrock Drive Development Association
Brooks Shelley, Treasurer
Broker, Realtor NC/SC Savvy & Company, Real Estate
Vice President Elect, Carolinas Asian-American Chamber of Commerce
(BAC) of Charlotte
Former City of Charlotte Councilwoman, District 5
Finance/Operations Mgr., Alzheimer’s Assn.
Faron Franks, Chair of Marketing and Communications Committee
Grove Park Neighborhood Association, Mixed Income Housing Coalition
Commercial Real Estate Agent, The Nichols Company
Michael High and Associates
Owner, Letty’s on Shamrock
Owner, Queen of Sheba Ethiopian Restaurant
Ed Moore Sr.
Owner—E. Moore & Son Electric
CFO, United Way
Director, Charlotte Museum of History
Director of Mission Development, Aldersgate
Retired CMS teacher, Shannon Park Neighborhood Assoc.
Coventry Woods Neighborhood Association, Central United Methodist Church, Chair, Church and Society, Former Charlotte-Mecklenburg Schools Board of Education District 4 Representative (1995-2005)
Ad Hoc Representatives
City of Charlotte Planning Dept.
City of Charlotte Economic Development Dept.
City Council, District 5
City Council, District 1